Stephen Deleonardis, better known as SteveWillDoIt, has transformed from a viral prankster to a multi-millionaire influencer. As of 2025, his estimated net worth is between $5 million and $10 million, thanks to his diverse income streams and entrepreneurial ventures.
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How SteveWillDoIt Built His Fortune
1. YouTube and Social Media Revenue
Steve’s YouTube channel, boasting over 4.3 million subscribers, generates substantial ad revenue. His videos, often featuring outrageous challenges and pranks, attract millions of views, translating to significant earnings. In addition to YouTube, Steve has a massive following on platforms like Instagram and Rumble, further monetizing his content through sponsorships and brand partnerships.
2. NELK Boys and Full Send Brand
As a core member of the NELK Boys, Steve contributes to the group’s success, which reportedly generates over $70 million annually through merchandise sales, subscriptions, and donations. The Full Send brand, encompassing merchandise and other ventures, plays a pivotal role in Steve’s income.
3. Happy Dad Seltzer
Steve co-founded Happy Dad, a hard seltzer brand that has gained popularity among fans. The brand’s success has added a significant revenue stream to Steve’s portfolio.
4. Brand Endorsements and Sponsorships
With a massive online presence, Steve attracts lucrative brand deals. His collaborations with various companies, including those in the alcohol and lifestyle sectors, contribute to his wealth.
5. Merchandise Sales
Steve’s personal merchandise line, available through his official website, offers fans exclusive products. These sales provide a direct source of income and strengthen his brand presence.
Lifestyle and Expenditures
Despite his wealth, Steve maintains a lifestyle that reflects his brand’s image. He owns luxury vehicles, including a Lamborghini Urus and a Tesla Model X, showcasing his success. Additionally, Steve is known for his philanthropic efforts, often giving back to communities and causes he supports.
Family and Personal Life
Steve was born on August 26, 1998, in Oviedo, Florida, to Jeremy Bieber and Caroline Giertz. He has a brother named Nick Plott. Raised in a close-knit family, Steve has often expressed gratitude for his parents’ support. At the age of 22, he financially liberated his family, gifting them their dream car as a token of appreciation.
In his personal life, Steve has been in a relationship with Celina Smith, a model and Instagram influencer, since high school. The couple has faced challenges, including a brief breakup, but they have since reconciled, with Celina occasionally featuring in Steve’s content.
Car Collection
Steve is an avid car enthusiast, boasting an impressive collection of luxury vehicles:
- Lamborghini Huracan: Estimated at $300,000
- McLaren 720S Spider: Approximately $315,000
- Ferrari 458 Spider: Around $250,000
- Mercedes-Benz S-Class Maybach: Valued at $250,000
- Rolls Royce Cullinan: Priced at $500,000
- McLaren MSO X: Gifted by rapper 6ix9ine
These vehicles reflect Steve’s success and passion for luxury automobiles.
Future Prospects
Looking ahead, SteveWillDoIt is poised for continued success. With plans for new collaborations, expanded business ventures, and ongoing audience engagement, his net worth is expected to grow further. His adaptability and entrepreneurial spirit suggest that he will remain a prominent figure in the influencer and entertainment industry for years to come.
FAQs About SteveWillDoIt
Q: What is SteveWillDoIt’s net worth in 2025?
A: SteveWillDoIt’s estimated net worth is between $5 million and $10 million, derived from his various business ventures and online presence.
Q: How did SteveWillDoIt gain fame?
A: He gained fame through his YouTube channel, where he posted videos of outrageous challenges and pranks.
Q: What businesses is SteveWillDoIt involved in?
A: He is involved in the NELK Boys brand, Full Send merchandise, Happy Dad seltzer, and his personal merchandise line.
Q: Does SteveWillDoIt engage in philanthropy?
A: Yes, he is known for his charitable contributions and efforts to give back to communities.
Want to Support SteveWillDoIt?
Explore his official merchandise and show your support for Steve’s ventures. Visit SteveWillDoIt’s Official Website to browse exclusive products and learn more about his initiatives.
Note: The information provided is based on available data as of 2025 and is subject to change.
